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Business plan basic seminar

Focus: business idea and market

Develop your own business ideas in a team! In the course of the semester examine their marketability by means of interviews and present these results in a structured way in business plans. The aim is to recognise and grasp entrepreneurial opportunities.

How you will benefit:
  • Work in interdisciplinary teams
  • Grasping entrepreneurial opportunities
  • Regular expert feedback


The registration for the winter semester 2018/19 will be opened here on 1st October 2018. The number of participants is limited.


Your personal contact

Patrycja Krauzowicz


Entrepreneurship Education

+49 89-18 94 69-1523
@ seminare@unternehmertum.de

The most important aspects at a glance

  • target group


  • Format


  • Credit Points / Module

    The awarding of ECTS varies in the different study programmes. For queries, please address your Student Secretariat or Examination Office. Module ID in TUMonline: WI000159

  • cost

    For students (matriculated at a German university) and PhD students (TUM), attendance is free of charge.

  • Duration

    4 hours every second week.
    Plus about 5 to 7 hours a week preparation and follow-up time.

  • lecturers
    Franziska Heyde, Michael Ohr, Christian Böhme Lecturers' profiles


  • Language


Contents and sequence


1 | Customer Problem & Needs

2 | Solution & Prototype

3 | Market & Competition

4 | Business Model & Business Plan

5 | Presentation Training

  • sequence

    Slack channel “bpg_team-finding”

    In the Slack channel “bpg_team-finding” you can search for ideas and team members. Please sign up with your University Email-Address: https://utum-techtalents.slack.com/signup

    Furthering a project in a team

    Participation will only be possible in teams of 3 to 4 persons. For your project you will hold interviews, learn to understand your customers, and work out a business model and a business plan. 

  • Regular expert feedback

    You will receive feedback on your regular presentations and support from communication trainers.

Important dates

  • Ideation workshop on Tuesday, 10 April 2018 (participation NOT mandatory)

Business Idea and Team Formation
Lecturer: Chris Eberl
Start:   10 April 2018, 1.30-3.30 p.m. or 4.00-6.00 p.m.
Venue: TUM Entrepreneurship Center, Lichtenbergstr. 6, Garching (room 001)
Registration: from 19 March to 9 April 2018 (please register additionally for the kick-off day, see box "Registration" above )

  • Kick-off with ideas vernissage on Monday, 16 April 2018 (compulsory attendance)

Information on courses and lecturers, presenting ideas, team building
The kick-off event is a closed event.Only students who have registered for the kick-off via our website can attend.
Start:   16 April 2018 4.00-7.00 p.m.
Venue: TUM Entrepreneurship Center, Lichtenbergstr. 6, Garching Research Center (Room 004)

After kick-off you register by teams until Friday, 20 April 2018 (4.00 p.m.) for your preferred course

  • Christian Böhme
    Christian Böhme is an entrepreneur, business coach, trainer and start-up investor. His agency for digital marketing managed marketing budgets of millions and was sold 2011 to a private equity. The agency belongs now to the UDG United Digital Group, one of the leading digital agencies in Germany. Christian Böhme studied Marketing at the Pforzheim University and the Kelly School of Business (IN). At UnternehmerTUM he is external trainer, coach and mentor.

    @ christian.boehme@unternehmertum.de

  • Franziska Heyde
    Franziska Heyde is a senior expert at UnternehmerTUM Entrepreneurship & Tech Education. As a business graduate of TU Berlin, she specialized and worked in innovation management and is also certified as a trainer in adult education. Besides her work at UnternehmerTUM she coaches Sustainable Entrepreneurs during their start-up phase and is co-founder of the Eco-Retreat and Course Centre "Greenstones" in Sweden as well as the first German Online Tai Chi school „MasterArts Training".

    @ heyde@unternehmertum.de

  • Michael Ohr
    Michael Ohr is entrepreneur, consultant and lecturer. He is founder of ZebraMobil, the first innovative carsharing start-up in Germany. He has worked for over ten years in different trades, e.g. the software industry, automotive industry and in the field of private equity. He holds a MBA of INSEAD and a diploma in industrial engineering of the University Karlsruhe (KIT). At UnternehmerTUM Michael Ohr is external trainer.

    @ mo@moub.de