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Business plan basic seminar

Focus: business idea and market

Develop your own business ideas in a team! In the course of the semester examine their marketability by means of interviews and present these results in a structured way in business plans. The aim is to recognise and grasp entrepreneurial opportunities.

How you will benefit:
  • Work in interdisciplinary teams
  • Grasping entrepreneurial opportunities
  • Regular expert feedback


The registration for the summer semester 2018 is possible as from March 19, 2018, 14pm on this website.

Your personal contact

Patrycja Krauzowicz

Patrycja Krauzowicz

Entrepreneurship Education

+49 89-18 94 69-1523
@ seminare@unternehmertum.de

The most important aspects at a glance

  • target group


  • Format


  • Credit Points / Module

    The awarding of ECTS varies in the different study programmes. For queries, please address your Student Secretariat or Examination Office. Module ID in TUMonline: WI000159

  • cost

    For students (matriculated at a German university) and PhD students (TUM), attendance is free of charge.

  • Duration

    4 hours every second week.
    Plus about 5 to 7 hours a week preparation and follow-up time.

  • lecturers
    Dr Dominik Böhler, Franziska Heyde, Michael Ohr, Christian Böhme Speakers' profiles


  • Language


Contents and sequence


G1 | Customer Problem & Needs

G2 | Solution & Prototype

G3 | Market & Competition

G4 | Business Model & Business Plan

G5 | Presentation Training

  • sequence

    Idea pool

    Here, in the run-up to the seminar, participants can exchange ideas and find team members online.

    Furthering a project in a team

    Participation will only be possible in teams of 3 to 4 persons. For your project you will hold interviews, learn to understand your customers, and work out a business model and a business plan. 

  • Regular expert feedback

    You will receive feedback on your regular presentations and support from communication trainers.

Important dates

  • Workshop on idea finding on Tuesday, 10 April 2018 (participation NOT mandatory)

Business Idea and Team Formation
Lecturer: Chris Eberl
Start:   10 April 2018, 1.30-3.30 p.m. or 4.00-6.00 p.m.
Venue: TUM Entrepreneurship Center, Lichtenbergstr. 6, Garching (room 001)
Registration: from 19 March to 9 April 2018 (please register additionally for the kick-off day, see box "Registration" above )

  • Kick-off with ideas vernissage on Monday, 16 April 2018 (compulsory attendance)

Information on courses and lecturers, presenting ideas, team building
The kick-off event is a closed event.Only students who have registered for the kick-off via our website can attend.
Start:   16 April 2018 4.00-7.00 p.m.
Venue: TUM Entrepreneurship Center, Lichtenbergstr. 6, Garching Research Center (Room 004)

After kick-off you register by teams until Friday, 20 April 2018 (4.00 p.m.) for your preferred course

  • Dr Dominik Böhler
    Dr Dominik Böhler is as manager Entrepreneurship & Tech Education responsible for the education of students and PhD students, as well as for lecturing. He holds a diploma in business administration, with a major in entrepreneurship, and a PhD in information systems.

    @ boehler@unternehmertum.de

  • Franziska Heyde
    Franziska Heyde works as an external lecturer for UnternehmerTUM "Lectures & Seminars". As a business graduate of TU Berlin, she specialized and worked in innovation management and is also certified as a trainer in adult education. Besides her work at UnternehmerTUM she also coaches Social Entrepreneurs during their start-up phase and is co-founder of the Eco-Retreat and Course Centre "Greenstones" in Sweden.

    @ franziska@withallyourheart.today

  • Michael Ohr
    Michael Ohr is entrepreneur, consultant and lecturer. He is founder of ZebraMobil, the first innovative carsharing start-up in Germany. He has worked for over ten years in different trades, e.g. the software industry, automotive industry and in the field of private equity. He holds a MBA of INSEAD and a diploma in industrial engineering of the University Karlsruhe (KIT). At UnternehmerTUM Michael Ohr is external trainer.

    @ mo@moub.de

  • Christian Böhme
    Christian Böhme is an entrepreneur, business coach, trainer and start-up investor. His agency for digital marketing managed marketing budgets of millions and was sold 2011 to a private equity. The agency belongs now to the UDG United Digital Group, one of the leading digital agencies in Germany. Christian Böhme studied Marketing at the Pforzheim University and the Kelly School of Business (IN). At UnternehmerTUM he is external trainer, coach and mentor.

    @ christian.boehme@unternehmertum.de