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Business Design

With Business Design to successful innovations

Business Design helps you to implement business concepts holistically and successfully. With proven principles of design and strategic management, you identify, develop and realize sustainable business.

Business Design supports you in every challenge of the innovation process. These include a comprehensive understanding of market and customer needs, the time- and cost-effective implementation, dealing with complexity, risks and uncertainties, or the release of creativity.


The Business Design Method Kit

Based on our longtime work with start-ups and companies, we have developed a kit that allows you to apply the methods and principles of business design simply and autonomously.

You can use the method set in any phase of your business project. UnternehmerTUM distinguishes between the three phases, 'identify chances', 'develop concepts' and 'implement business'.

You will find on each card a short description of the method and their classification into the Business Design principles and phases. You will learn why and how a method is used, and get information about costs, complexity and required resources.